Many people advise that you go to forums in order to promote
your business. All well and good unless… Unless that’s
all you do there. I’ve watched what seems to be a mistake
made by lots of folks who don’t see some of the real
potential in these forums. Some people seem to post anything,
no matter how trivial, just to leave their link for people
to follow. Maybe this can have some limited success — if
you’re really good at leaving links that generate clicks.
But no matter how good you may be at that, a good forum
can be so much more if you’ll open your mind and eyes.
Here are 5 ways that I have used with great benefit. I believe
you can benefit, as well.
1 - Use them for ideas.
Forums can be incredible idea holes. There are some people
who seemingly have a vital need to radiate good ideas like
the sun radiates heat. You’ll find one or two people
(sometimes a lot more) like this in every good forum. And
you’re missing a lot if you don’t take advantage
of it.
2 - In addition to getting ideas, you can use forums
as antennas to learn about about resources, products, and
services.
You can then do write ups about them to create ORIGINAL
CONTENT on your site. This will increase the stickiness of
your site and build your credibility as a marketer. Give
this one a try for sure!
3 - Use them to learn how people communicate in
writing.
This is very important because in internet marketing nearly
EVERYTHING you communicate is via writing. Look for cool
ways of saying things. Find out if new jargon is getting
used. But most of all, find the people who seem to be most
persuasive and study how they use their words and phrasing.
Learn from them.
4 - Use forums to get great deals on things you
don’t know you want!
I have secured free lifetime memberships in various places
where the owner asked for feedback before he or she launched.
In return for this valuable feedback, I got my lifetime membership.
These things don’t necessarily come along every day
or even every week. But if you explore the forums on a consistent
basis, you’ll definitely get in on some really great
deals. And if these things take off, they become incredibly
valuable.
5 - Use them to see who’s out there that you
might be able to hook up with.
Not just for joint ventures, but for master mind groups
(the kind that Napoleon Hill talked about). If they give
you a URL to their website, this is essentially an invitation
to strike up a conversation. Go ahead. They’ll tell
you whether they’re interested or not. I’ve developed
some very good friendships and business relationships by
doing just this very thing.
As you can see, forums can and should be used for much more
than just driving traffic back to your site. Useful as that
is, you’re simply missing very important benefits if
that’s all you do.
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