There are a lot of ways to promote your web site, all with
varying degrees of effort or expense required on the part
of the web site owner. In this article I’m going to
outline 7 proven methods of web site promotion that I use
and that when implemented correctly are sure to generate
traffic to your web site.
Tip 1:
Automate your search engine submissions and postings to online
classified and free for all sites. Use time saving promotional
software. Sometimes you can find this type of software
free online by doing a search at Google.com If you have
to purchase a program the small cost will be worth it,
when you consider that you can have your web site address
listed on hundreds of other sites with the push of a button.
Tip 2:
Submit your web site to the Dmoz.org Open Directory. This
is a freebie that shouldn’t be overlooked. Plenty
of other sites scan the Dmoz directory and add its content
to their own sites. Be sure to follow the submission guidelines
exactly to increase your chances of getting listed. It
will take some time to get listed here since the directory
is human edited, so don’t get impatient, if you keep
resubmitting it’ll take even longer to get listed.
Tip 3:
Think links, links and more links! In a nutshell you want
as many incoming links to your web site that you can get.
You want to have a good amount of incoming links that don’t
require a link back. When it comes to trading links try
to stick with sites that have a similar theme as your web
site. Instead of just trading links you could offer to
trade banner ads, half page ads or classified ads. Stay
away from the search engine risky link popularity services.
I tried one once only to see my web site disappear from
my favorite search engine. Luckily the search engine accepted
my apology and my promise to pull the link from my site.
Tip 4:
Write articles and submit them to article directories, article
banks and any web sites that accept article submissions.
If you have more money than time you might want to consider
an article submission service or software. Now all you
have to do is write the article, submit it once and the
submission service will send it out to everyone in their,
distribution list. When you write your article include
your business information and web site address in the resource
box, be sure to have list of keywords ready because many
sites will have an area for you to add keywords.
Writing and submitting articles is a powerful web site promotion
technique and a great traffic generator. This method also
ties in very well with tip number 3 by providing many incoming
links.
Tip 5:
Create a freebie and submit it to all the online directories
that will list your particular item or service for free.
There are free web site directories, general freebie directories,
ebook directories, ezine directories and free article directories.
Again this is a great way to get incoming links and free
web site traffic all at no cost to you.
Tip 6:
Participate in forums and message boards. Sign-up and get
involved, post answers that you know to other people’s
questions, ask questions that you need answered. All the
good forums will allow you to put a clickable link back
to your web site in your signature file. The search engines
will pick up your postings plus you’ll gain traffic
to your site from visitors to the forum or message board.
Tip 7:
Submit a press release. This is easier to do than most people
realize if you use an online press release service like
prweb.com. They offer both a free and paid version, so
money should not be an issue. Does it work? How’s
this, with my very first press release I received almost
70,000 reads in less than a week! I’d call that a
very successful first attempt at writing a press release
and would have to conclude that yes, it does work and yes,
it was worth a few hours of my time to write it.
There you go my tried and true 7 tips to web site promotion
and traffic generation. Like I said earlier there are many
ways to promote a site, some downright wrong, some OK, some
good and some great, these 7 promotion tips are in the great
file because they work, they worked yesterday, they worked
today and they’ll work tomorrow.
Copyright PostArticles.com
Tracy Faul is the CEO and senior contributing writer and
editor at http://www.PostArticles.com a
fast growing free article directory where writers can submit
articles at no cost. Webmasters, ezine owners and publishers
can find free content.
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