When you begin your Internet business many people will tell
you that in order to get your website noticed, you must get
your site optimized for the search engines. They stress that
this is the most important thing to consider. However, as
soon as you get your site optimized, Google changes its search
engine and you lose your page rank.
Instead of focusing solely on optimizing your website for
the search engines consider using several simple offline
strategies to get your site noticed.
Some of the most successful people on the Internet use simple
strategies to get people to visit their website that don’t
involve strategies that solely depend on the Internet.
One study reveals to us most people go to an Internet address
(URL) after having read it in a newspaper or magazine, been
given it by a friend or colleague, or having heard it being
mentioned by someone speaking at a meeting or on TV. In other
words, it seems that significant numbers of people who get
to your web site will do so having heard the URL somewhere
outside the Internet.
You don’t have to be ranked high in the search engines
to get people to visit your website site. Here are two simple
ways that you can market your website offline.
1. Write articles for use in regular publications -
newspapers, magazines and so on. Always include your URL
in the article and you'll get millions of people to notice
your web site address.
2. Speak at every opportunity. Make presentations
to business clubs, chambers of commerce, local societies
- you name it, you should speak at it. Every time you speak,
announce or your web site address.
Although these are the two principal ways of gaining offline
publicity for your web site, don't neglect your business
stationery, posters, car stickers and so on. The more your
web site address is visible outside the web, the more visitors
you will get regardless of how kind the search engines are
to you.
The most important thing to remember is that the more links
that are out there, the more traffic you will get. Add these
simple offline strategies to your marketing arsenal. Keep
working hard and smart. God loves you.
Jeff Flow is giving away a FREE 325 page Internet Marketing
Secrets eBook
http://www.residualflow.com/dotcomology.html For
a FREE 200 lesson email course on generating residual income
send a blank email to
residualflow@getresponse.com For
Jeff Flow’s secrets go to
http://www.residualincometools.com
