There are many question that comes to your mind when one thinks
of SEO, In this article I am trying to answer few of those
question. If you any question you can ask me at info@varshltech.com
1.) How can I use Robot file; can you give us an example
of it?
Ans:- I believe you talking about robots.txt. It's a file
in the main/root directory of a website which informs the
crawler/search engine spiders where they are allowed to go,
i.e which all pages in the website they should crawl.
A basic structure of robot.txt file is:
User-agent: *
Disallow:
You can disallow folders or files by putting this into the
file:
User-agent: *
Disallow: /foldername/filename or /foldername
Official guidelines is to keep the number of links per page
below 100.
2.) How can I find out how many people have searched for
my keywords?
A: There are number of tools available on Internet, but the
one that is free and very good is overture, Google for “Overture
keyword Toll” and you will find it. The Search Term
This Tool will show you number of searches per month on Overture's
network.
3.) What are SERPs?
A: Search Engine Result Pages
4.) What does term "ALGO" implies?
A: An 'Algo' is an abbreviation of 'Algorithm'. (Mathematical
formula or calculation that Google uses in order to rank
the websites.)
5.) Should I use Google’s Site Map? An example. A:
Every site should have a sitemap of some sort. It provides
a way for visitors to navigate your website. Google for "sitemap" and
you'll find nice examples, although it would be advisable
to follow Google's
6.)My page is in Top 5 in Yahoo, but not in the top 1,000
in Google. Why is it so?
A. Yahoo and Google use two different algorithms to come
up with their SERPs - Yahoo favors on- page optimization
such as H1 tags, keyword density, etc whereas Google favors
off page with good quality inbound links. If you have put
more efforts on page then you will rank higher on Yahoo and
vice versa.
7.) How can I find out where I rank on google/yahoo?
A: There are two websites that can help you to find the answer
to you question, these are: a) www.googlerankings.com for
Google
b) www.yahoosearchrankings.com for Yahoo. (This is for single
keywords) If you are looking to track multiple keywords over
time then the best (and free) tool is Digital Points Keyword
Monitor at http://www.digitalpoint.com/tools/keywords (Mind
you this is only for Google)
8.) What is Hidden Text?
A: Text that is visible to the search engine spiders/crawlers
but not to people who visit your website. Hidden text is
primarily used to add extra keywords in the page without
actually adding content to a site which may consist of images.
Most of the search engines penalize websites which use hidden
text to increase keyword density.
Author: Harish co-founded Varshyl Tech in 2005. As director
of operations, he oversees the company’s daily operations
and develops the strategy for product direction and new product
development. Harish has more than five years of experience
delivering mission-critical enterprise software solutions for
diverse applications such as supply chain management and corporate
information delivery systems. Prior to co-founding Varshyl
Tech, he was a program analyst with Infosys Technologies Ltd.,
and also worked as software developer and testing engineer
for Microsoft Projects. Harish has significant experience working
with Mainframe technology and holds a Bachelor’s Degree
in Mechanical Engineering from Visvesvaraya Technological University,
Karnataka, India. You can also view this and other article
by visiting our website
http://www.varshyltech.com/home.html
