"What was the name of that website? It was
good. It has something to do with..."
Is your web site like many others?
Domain names always on the tip of a visitor's tongue, but
not quite memorable enough?
Your choice of domain name needs to be easy to remember,
as well as focused enough that your visitor
will know right away what your site is about.
A Few Rules
Some
rules do apply when deciding on a domain
name:
- Domain names must be at least two characters long
but no more than 63 characters, not counting
the TLD.
- You can use any combination of letters, numbers, or hyphens,
but you can't use a hyphen as the first or last
character.
- Domain names are not case-sensitive,
so my-home-based-business-advisor.com is the same
as My-Home-Based-Business-Advisor.com.
Choosing A Domain Name
Choosing good domain names is almost as important as
choosing your actual business (see our Startup Ideas page).
There are many different schools of thought when it comes
to picking good domain names.
Some say to choose a short, concise name.
Some like numbers in the name, some don't.
Hyphens and underscores -- as opposed to words all running
together -- are another debated topic. It's mostly a matter
of easier reading for your human visitors. Which do you find
easier to read?
myhomebasedbusinessadvisor
my_home_based_business_advisor
my-home-based-business-advisor
Generally, the hyphens between words make domain names easier
to read for most people.
While search engines don't rank domain names, a keyword-rich
name will let your visitors know what your web site is about before they
get there. This makes them more comfortable because
they know what they're getting in advance.
Also, when you get other sites to link to yours, that link
is usually based on your domain name. This means that your main
keyphrase (which you used as your domain name) will
be the actual anchor text and search engines do give
additional ranking for that.
Domain names play a major role in making
your dream memorable to the world.
Take the time to do it right and your dream
of a home-based business will be seen all over the world!
For a more detailed explanation of domain names and domain
registration, and more great advice for your home-based business,
please visit My
Home-Based Business Advisor.
Terry Nicholls
My Home-Based Business Advisor
my-home-based-business-advisor.com
Copyright © by Terry Nicholls. All Rights Reserved.
