Does your website make you any money? Does
it SAVE you any money?
Websites are more than just marketing tools, out there in Cyber-Land
effortlessly promoting you and your products. While that's
great, why not use that same website to save yourself some
money?
How? Well, while I don't know your particular situation, I
can provide you with some thought-provoking ideas that you
can take back to your web designer for more input.
Reduce your support costs.
It is often cheaper, easier, and more effective to support
customers over the Internet than through more tradiditonal
methods such as telephone and direct mail. Services such as
instant messaging and Get1on1 (www.get1on1.com) provide immediate
chat facilities to current and potential customers.
Corporations can support their employees and business partners
over their corporate intranets, keeping them informed and soliciting
their feedback. Providing documentation for perusal saves time
and reduces labor on your email server.
Providing a map to your location can save your receptionist
valuable minutes on the phone explaining turns and streets,
freeing her up for more important tasks.
Including a forum on your site can bring people of a common
industry or interest together to discuss upcoming events, current
problems, and other interesting ideas and thoughts. These forums
can grow very large very quickly. And, in the meantime, your
website traffic increases. Stick an ad on the forum and bring
in more sales from people that you already know have expressed
interest in your industry.
Interested in reading more ways to increase your sales and
save money?
Visit
http://techlh.com/why_web.htm and
read our full story
now!
About the Author
Will Hanke is a self-proclaimed geek who owns and operates
Lighthouse Technologies (www.techlh.com),
a web development and hosting company based in Arnold,
Missouri. For questions or comments, email him at will@techlh.com.
And buy yourself a good virus program so he doesn’t
have to fight your emails with anti-virus spray. |
