Ahh, the holidays... festive and fun, but frantic. With all
this Christmas Chaos, Hannukkah Hoopla and Kwaanzaa Craziness,
who has time to notice what you're up to? Well, lots of people,
if you market your message in just the right way.
The Absolute BEST Way that you can play Santa to your subscribers?
Off them something that nobody else is giving - Relief,
and a Helping Hand. Put some jingle in your pocket with
these hot holiday promotions that really work to convert
sales.
1. Trim Your Prices - Offer a Discounted Website
Critique for a Limited Time Only.
How many of us are wishing we had time to revamp our websites
but are caught up in the Christmas rush? A simple, one-page
website critique can help your subscriber get a clear picture
of what needs to be done... and that's a huge load off anyone's
muddled mind. Who knows, they might even choose YOU to do
the design overhaul when the time comes.
2. Deck their Homepage - Advertise "Holiday Sprucing" for
Websites.
It only takes a couple of hours to add a brief holiday promotion
and a few festive graphics to your website. Even so, millions
of marketers miss this chance because they "just can't get
it together." Put the idea in their heads, then offer this
service for a reasonable rate. See how many sales you can
rack up before December 15!
3. Gift-Wrap that Content - Provide a Low-Fee
E-Book Creation Service.
Of course, you must have the following tools: a PDF Creator
(Go to CutePDF.com for a decent free one), a Word Processing
Program, standard legal copyright disclaimers, your customer's
logo, their URL and a clear cut impression of what they'd
like to share in their e-book. The hardest part is collecting
the info. Once you get organized, you'll be cranking out
e-books in no time.
4. Play Helper Elf this Holiday - Offer Administrative
Assistance.
The holiday season is probably one of the most profitable
times of year for the web's Virtual Assistants. If you've
never offered administrative services before, think about
it as a way to make some extra Christmas cash. Things you
can do for your customers: article administration, bookkeeping,
email maintenance, holiday marketing campaign creation and
delivery.
5. Be the Merry Marketer - Put the Plan Right
into Their Hands.
I can't tell you how many people have an incredibly tough
time coming up with a plan. Speak in generalizations, and
everybody gets it... but watch how many faces go blank when
you ask your marketing friends what steps they will take
to blast their marketing message out to the masses. If you're
a planner by nature, you can make a ton of cash doing what
others cannot. Charge a flat fee for outlining the details
of your client's next big marketing blitz. Who knows... they
might even call you back to help them carry out the details!
Copyright 2005 Dina Giolitto. All rights reserved.
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Dina Giolitto is a copywriting consultant and ghostwriter
with over 10 years of experience writing corporate print
materials and web content. Trust her with your next e-book,
article series or web project, and make a lasting impression
on your audience of information-hungry prospects. Visit
http://www.wordfeeder.com for
more details.